The African Union, and the customer experience industry.
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The African Union, and the customer experience industry.

The African Union is an organization that embodies the spirit of unity and collaboration in Africa. Its creation was a significant milestone in the history of the continent, as it represents a shared vision of a brighter future for all Africans. The African Union’s objectives are to accelerate economic, social, and political integration among African…

Congratulations Amin Ayarnah on attaining Chartered Marketer Status!!
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Congratulations Amin Ayarnah on attaining Chartered Marketer Status!!

On the 29th of April 2023, our very own Amin Ayarnah was part of the first and historic cohort to attain CIMG Chartered Marketer Status at Labadi Beach Hotel. This conferment came after he recently attained Chartered Marketer status with the CIM | The Chartered Institute of Marketing, UK. Here’s what he had to say…

Webinar: Building a Strong Customer Experience Culture with No-Code.
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Webinar: Building a Strong Customer Experience Culture with No-Code.

As CX practitioners, we are all aware that in today’s ever-changing business landscape, providing a superior customer experience has become a top priority. We at CXP Ghana along with our partners xAfrica and Creatio CRM understand the challenges businesses face and to help you stay ahead of the curve, we would like to invite you…

African motherhood, the beginning of African hospitality
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African motherhood, the beginning of African hospitality

African hospitality is deeply rooted in the traditions of motherhood and the values of community and togetherness. In many African cultures, motherhood is seen as a sacred and revered role, and the act of welcoming guests into one’s home is a reflection of that honor. From an early age, African mothers instill in their children…

International Workers’ Day: What It Means and Its Significance.
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International Workers’ Day: What It Means and Its Significance.

International Worker’s Day or May Day as it is popularly known is a holiday that has been in existence for over a decade. Celebrated in most countries, May Day has had many different meanings over the years and is celebrated differently in different cultures around the world. Its most common reason for observance is the…

CX Spotlight: Benjamin Akuffo
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CX Spotlight: Benjamin Akuffo

Part 2 of this edition’s CX Spotlight focuses on another CX Hero; Benjamin Akuffo, (MD, MultiThread ICT Solutions Limited): Meet Benjamin, a true CX enabler, with a wealth of experience in IT management spanning over 23 years. He is deeply passionate about driving Business Process Optimization, Digital Transformation, Business Intelligence, Cyber Security, and Business Continuity…

Thoughts on Customer Experience (CX) and Customer Centricity
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Thoughts on Customer Experience (CX) and Customer Centricity

Now more than ever, the search for quality never ceases, especially for brands that offer consistent services to their customers. Unlike a product which, at one point, is good to go to market, service can always be bettered. Just meeting users’ needs isn’t enough. Service or experience providers in light of attaining sustainable competitive advantage…